December 2021 Income Report


Q4 has come and gone! Time for a new year and new blogging money! However, we cant jump into 2022 cash without showing the numbers at the end of 2021. So, here is the December 2021 Blogging Income report.

As you will see, once again traffic was down but EPMV was up, so all in all, it stayed kind of average for me.

income-report-blogging

My Niche Blog Website Portfolio

Overall, added 25 articles to my portfolio.

Going into December I now have 7 websites (I didn’t start another one!). I removed the Insect Farming site as that was a project started for my In-Law and I have handed that over for them to manage.

Keep in mind, I am not counting this site on income reports, as it’s more informational and I don’t have monetization or SEO plans for it. 

I have niches spread out, from camping and hiking to grilling, food, and pets.

If you are new yourself and just starting your research phase, I would recommend checking out my write-up on Niche Selection 101: Do Not Make THIS Mistake.

 NicheLaunch DateArticle CountTrafficMonetization
Site #1Camping06/2020141 (+5)6,997 (+525)Ezoic/Affiliates
Site #2Dog Breed09/202083(+4)12,740 (+2,078)Ezoic/Affiliates
Site #3Grilling09/2020129 (+13)37,783 (+8,006)Ezoic/Affiliates
Site #4Food05/202138 (+/-0)1015 (+361)None Yet
Site #5Diet01/20218 (+1)539(-26)None Yet
Site #6Blogging (This Site)07/20218 (+1N/AN/A
Site #7REMOVEDREMOVED
Site #8Wine08/20217 (+1)43 (-6)None Yet

Monetization Overview

My monetization strategy has really evolved over the last 12 months.

Previously, I would try to rank for competitive “best of” and “Top 10” articles with hopes for big affiliate conversions. 

But, like many of you know, Google doesn’t really like that and I have found that a better strategy is creating content that is informational, getting that organic traffic, and using display ads with limited affiliate offers.

So far, it works much better than hoping for the “top 10” crap to rank and fight for a few clicks after 18 months. 

For my ad network, I am using Ezoic honestly, I am very happy with them. 

Site Income Totals

Ok, here is what you really care about, the dolla’ dolla’ bills y’all.

As stated earlier, monetization is primarily displayed ads with a few hundred coming from Amazon, Avantlink, and Affinity. 

As you will see below, I have not even attempted to monetize Sites 4, 5, or 6 yet, not enough traffic to even bother for a few bucks here and there. 

Full breakdown here:

 Ezoic AdsAmazonAvantlinkAffility/Avantlink
Site #1$144.54 (+$3)$162.20 (-90)$7.49 
Site #2$205.49(-35)$33.22 (-66)$0$0
Site #3$991.83 (+91)$124.88 (-$132)$0$37.25/60.25/65.90
Site #4N/AN/AN/AN/A
Site #5N/AN/AN/AN/A
Site #6N/AN/AN/AN/A
Site #7N/AN/AN/AN/A

So, as you can see, the grilling site is top dog, but I suspect sites #2 and #4 to start doing well over the next 12 months.

The total for the month of December 2021 is $1833.05

This is another dip when compared to last month’s earnings (you can read that here).

Blogging Expenses

For the sake of ease, any purchase I made that was an “Annual” license will be broken into 12 payments and that single month price will be shown. 

So, after that explanation of hoisting, here are my expenses for November 2021:

  • Hosting: $2.95
  • Theme: $4.91
  • Link Whisper: $5.75
  • Amalinks Pro 3-Sites: $10
  • Ezoic Premium: $220
  • iWriter: $302.94 (including tips)
  • Passion Posts: $0

Total Expenses for November 2021: $546.55

Net Profit November 2021: $1,286.50

Future Plans

Future plans are pretty simple! I’m going to crank out more content, do good keyword research, and hopefully, make more money!

I appreciate you guys and gals stopping by, if you ever have questions just shoot me a message, I’d love to hear from you!

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